Balay

Tradition and innovation in household appliances

Balay, with its outstanding history and presence in the peninsula, has become synonymous with reliability and efficiency. But what truly distinguishes Balay is its tireless search for perfection and its own technological development. Having spent more than four decades researching in the field of induction, it constantly seeks technological advances that improve the experience of its users, being a national benchmark.

Balay and its Innovation and Leadership in Appliances

Since its founding in 1951 in Zaragoza, Balay has established itself as a predominant figure in the household appliance industry in Spain. Its journey began with the manufacture of electric stoves, quickly evolving to introduce top-loading washing machines that revolutionized the Spanish market of those times. Such was its impact that, in 1966, they presented the T-500, their first automatic washing machine, consolidating their position as innovators in the sector.

One of its star products, which reflects its commitment to efficiency, is its refrigeration appliances. Refrigerators, refrigerators, freezers and especially Balay’s American refrigerators are praised for their excellent energy efficiency, representing a balance between modern design and sustainability.

The integration of Balay into the BSH structure in 1998 strengthened it even further, positioning it as the company’s regional brand oriented mainly to the Spanish and Portuguese market. This union not only enhanced their reach, but also emphasized their commitment to unmatched quality technical service.

Today, Balay is not just a home appliance brand; It is a badge of trust and prestige. By incorporating your products into En Línea Barcelona, ​​we guarantee that our customers enjoy the perfect combination of tradition and avant-garde in their homes.